The helicopter industry has long been defined by high complexity, high cost, and slow-moving innovation—driven by legacy OEMs focused on government contracts and elite customers. But that status quo is changing. Listen to how Robinson is redefining vertical lift.
At the forefront of this industry transformation is Robinson Helicopter Company, a leading manufacturer of rugged, reliable civilian helicopters. With the launch of the new R88 utility helicopter, Robinson is proving that aerospace innovation doesn’t have to be complicated—or expensive.
Under the leadership of CEO David Smith, Robinson is challenging traditional vertical lift norms and redefining what modern utility and light helicopters should be: simple, affordable, and built to perform across real-world missions.https://www.robinsonheli.com/
David brings a rare mix of engineering expertise, strategic leadership, and hands-on aviation experience—with a background that includes Bell Helicopter, MIT, and deep involvement in simulation-based aircraft design. Now, he’s steering Robinson into bold new territory, from new aircraft development to drone manufacturing and workforce transformation and working to ensure Robinson is redefining vertical lift.
🎧 In this episode of The Aerospace Executive Podcast, we go behind the scenes of the R88 launch and explore Robinson’s role in the future of both manned and unmanned aviation.
Key Topics Covered:
- Why helicopter design has stagnated—and what’s finally changing
- How the R88 delivers performance, simplicity, and affordability for EMS, utility, and tourism operators
- Robinson’s competitive edge: vertical integration and U.S.-based in-house manufacturing
- The company’s entry into the drone market—and why their approach is different from traditional quadcopters
- How Robinson builds a high-performance aerospace workforce, focused on loyalty, skill, and innovation